#Not all diamonds
Diamonds and Other Gemstones The marketing ‘war’ going on right now between mine-origin and lab-grown diamonds is fascinating to watch and a lesson for anyone wanting to break into a well-established, old school marketplace – or defend it.If...
When it comes to diamonds and ethics, is there a best choice?
Advice Twenty-something years ago, if I’d posed the question: “Can one diamond be more ethical than another?”, I’m confident I would’ve received a lot of blank stares as my answer.Back then few consumers would have put the...
Are lab-grown diamonds here to stay?
Diamonds and Other Gemstones Or will they go the way of the humble Cubic Zirconia?If you were around in the late ‘70s you might recall the furor that arose in the media when Cubic Zirconia (CZ) became known as a potential diamond alternative.I...